Zodiak Kids Launches

BRANDORA Editorial Staff - February 2011
 

Zodiak Media Group is delighted to announce a brand new division – Zodiak Kids, which will see all of the Zodiak Media Group’s kids production and distribution entities combine under one united banner.

The formation of Zodiak Kids will create one of the largest independent children’s television entities in the world incorporating Zodiak Media Group’s dedicated kid’s production companies: Marathon Media; Tele-images Productions; Zodiak Active Kids Entertainment Division and The Foundation as well as Zodiak Rights’ Kids & Family TV sales division.

The newly formed Zodiak Kids production companies had a combined yearly (2010) output of over 350 episodes of brand new programming. Key titles from the division include: Totally Spies; Gormiti; Street Football; Sally Bollywood; Waybuloo; Dani’s House; Mister Maker and The Qpiz.

All Zodiak Kids TV sales will be carried out from London by the Zodiak Kids sales team headed up by Karen Vermeulen, SVP Global TV Sales and Co-production, while consumer products and licensing will be carried out by each production companies own licensing teams.

Zodiak Kids’ companies have offices in London, Maidstone, Paris and Milan. They will continue to work closely together to co-produce and create kids content for a wide variety of broadcasters around the globe.

In a joint statement Nigel Pickard Chairman, The Foundation and CEO Zodiak MEAA/UK Kids & Family; Vincent Chalvon Demersay, President, & David Michel General Manager Marathon Media, Philippe Alessandri, President, Tele-images Productions and Marco Ferrari, CEO Zodiak Active commented: “We are incredibly excited that Zodiak Kids will bring together all of our kids brands under one stable and reinforces our commitment to the kids industry as a whole.”

Matthew Frank, CEO of Zodiak Rights said: “Combining all of our TV sales under one dedicated kids sales team in London will give us strength and breadth in the very competitive kids market.”