NCPI gets ready for summer

Nickelodeon Consumer Products - March 2011
 

 

Nickelodoen Consumer Products International is getting ready for summer with a number of new deals for launch in time for spring weather and outdoor activities.

In Germany NCPI has signed licensee John for Dora the Explorer balls and adventure accessories such as binoculars, torches, bug viewers, lanterns and pocket compasses.

Covering Germany, Austria and Switzerland, the product is currently debuting at retail.

NCPI has also signed with publisher Selena for a SpongeBob SquarePants monthly magazine with cover mount, which will be available in Greece and Cyprus.

The magazine is using refreshed SpongeBob SquarePants artwork and Selena is set to develop competitions as part of the content offer.