Eva Reifferscheid, who has been working for the Mainz media corporation for five years now and most recently was in charge of the juristic management of license contracts, is transferring from legal counseling to the operative domain. She follows Britta Meyermann, who is leaving the company at her own request.

From April 2011, just in time for MIP TV, the 34-year-old Reifferscheid will be part of the “License Acquisitions” team, where she will be responsible in particular for the purchase of feature films and series, and will supplement the team of purchasing manager Jürgen Steimer.

Alexander Coridass, ZDF Enterprises’ President and CEO, comments: “Besides attending to acquisitions which we carry out directly for ZDF and other broadcasters, she will lend her support to Margrit Stärk in the field of independent purchasing operations for ZDF Enterprises' own investments. We are delighted to welcome on board such a knowledgeable and experienced colleague for this position.