|
Target Entertainment has appointed Lindsay Pearl as its new Director of Licensing and Children’s Acquisitions. She joins Target in June and will be representing the company at Licensing Expo in Las Vegas.
Pearl will be responsible for acquiring new kids content while also heading up Target’s licensing & merchandising division, which includes the management of the prestigious Sony Playstation portfolio. Pearl will also be tasked with devising 360 degree rights exploitation strategies to drive the company’s brands across all platforms and media.
Pearl is a seasoned licensing executive with a wealth of experience having recently worked at Hasbro as Director of International Acquisitions and Licensing. Prior to this she was Territory Manager for Central Eastern Europe, Turkey and Greece at Cartoon Network, and Director of Business Development at HIT Entertainment for Europe, the Middle East and Africa (EMEA).
Alison Rayson, Target Entertainment’s Chief Executive, says: "Lindsay has a formidable track record in the children’s content business. Not only is she a strong sales negotiator but she also has a talent for acquisitions and brings with her a wealth of experience gained at such market leaders as HIT and Hasbro. I am thrilled to welcome her to the Target team and look forward to working with her to grow Target’s dynamic consumer products business."
Lindsay Pearl adds: "I'm so delighted to be joining Target at this exciting time of expansion and am keen to start looking for new properties as well as further exploit the potential of Target's existing portfolio of high quality brands." | 
