Turkish Gormiti fans should prepare for an invasion of the Lords of Nature as Istanbul’s Beylikduzu Migros Shopping Centre teams up with The Giochi Preziosi Group to host a month long incredible ultimate Gormiti event, exposing the property to tens thousands of children during the school holidays.
Kids visiting the 110 store centre in the Turkish capital, can take part in a series of creative and educational workshops based around the Gormiti Lords and the four tribes; Forest, Air, Earth and Sea. The event is free for all children and will take place over five weekends from July 2nd (2pm till 6.30pm with activity workshops taking place each hour. Workshops will teach fans about the importance of the environment, reflecting Gormiti’s philosophy of the natural world. Kids will receive a gift and certificate, and will be thrown a surprise party celebration.
Fans will also have the opportunity to meet their Gormiti heroes in real life as two costumed characters will also attend at scheduled times and will be publicized throughout the time period. Strong marketing support includes details on the Beylikduzu Migros website, distribution of flyers and over 1.5 million direct mailings to families both before and during the event. |