ABC Figures Reveal Moshi Monsters Magazine is the Best Selling Children’s Magazine in the UK

The magazine, which launched in February this year has reached a circulation of 113,748 (Source ABC - 1 April to 30 June 2011) – eclipsing its rivals and ranking at 70 within the top 100 magazines sold in the UK.

Emma Munro Smith, Co-Editor of Moshi Monsters Magazine (Mind Candy) commented “It’s incredible to have become the best selling children’s magazine in the UK and to have achieved such large numbers in a previously declining market. We’re delighted with the results and with the incredible feedback we get from our fans… and there’s still so much more to come!”

Matt Yeo, Co-Editor of Moshi Monsters Magazine and Managing Director of SkyJack Publishing, added: “This is amazing news for SkyJack Publishing, and the success of Moshi Monsters Magazine can be credited to our truly unique partnership with Mind Candy. We're successfully pushing the boundaries of what's possible with children's magazine publishing, and the results of what can be achieved with the right combination of talent, ideas and creativity have exceeded even our own expectations!”

The newsstand title is based upon the immensely popular www.moshimonsters.com, which now has over 50 million registered users worldwide (12m in the UK).

Half of all UK kids aged 6-12 have adopted a Moshi Monster online and the brand has experienced huge success across all of its ‘real world’ offerings to date, including toys, books, trading cards and Top Trumps. The popularity of the merchandise marks the increasing appetite for children’s entertainment brands that work across multiple platforms.

Each monthly issue of Moshi Monsters Magazine contains 52-pages of entertaining content, including comic strips, competitions, free gifts, puzzles, top secret Moshi hints and tips, character fact files, user-generated content and unique codes that unlock exciting content within the online world.

Created in-house and published by SkyJack Publishing, Moshi Monsters Magazine is currently on sale across all major high street retailers (RRP £2.99). Issue # 7 – a special 3D themed issue – is out today. For further information visit www.moshimag.com