Ravensburger Signs Licensing Agreement For The Upcoming The Hobbits Films

Warner Bros. Consumer Products - February 2012

 
Ravensburger Signs Licensing Agreement For The Hobbit: An Unexpected Journey And The Hobbit: There And Back Again,
Along With The Lord Of The Rings Trilogy

Company becomes EMEA licensee for 2D and 3D puzzles and card games

Warner Bros. Consumer Products has signed a deal with Ravensburger, Europe´s leading supplier of puzzles and games, for the upcoming films, The Hobbit: An Unexpected Journey and The Hobbit: There and Back Again, productions of New Line Cinema and MGM, as well as The Lord of the Rings trilogy.

Under the terms of this exciting agreement, Ravensburger has the rights to produce 2D and 3D puzzles and card games based on the two films being directed by Academy Award'®-winning filmmaker Peter Jackson, The Hobbit: An Unexpected Journey, with product on shelves in time for the December 2012 film release and for The Hobbit: There and Back Again that will follow in December 2013. The license also covers The Lord of the Rings trilogy – The Lord of the Rings: The Fellowship of the Ring, The Lord of the Rings: The Two Towers and The Lord of the Rings: The Return of the King.

Bruno Schwobthaler, Senior Vice President Sales & Business Development, Warner Bros. Consumer Products EMEA, said, “We are really pleased to be adding Ravensburger to our prestigious licensee line-up for the two films based on The Hobbit and The Lord of the Rings trilogy. It is absolutely essential for us to have a powerful puzzle partner with strong presence throughout the EMEA region, where the franchise has a massive fan base that will grow even further with the two upcoming films. We’ve found that partner in Ravensburger and we look forward to working with them on the launch of these key product lines.”

“We are very pleased to have established this partnership with Warner Bros. Consumer Products,” added Florian Baldenhofer, Manager Corporate Development/Licensing, Ravensburger. “Through this strong license, Ravensburger broadens its range of fascinating new puzzles and games that tie in perfectly with new trends in popular culture.”

Ravensburger is Europe’s leading supplier of puzzles, games and craft products and one of the leading publishers of books for children and adolescents in the German-speaking area. The blue triangle is one of the most renowned trademarks in Germany.