The Walt Disney Company has confirmed its attendance at this year’s Brand Licensing Europe, the Advanstar organised licensing exhibition, from 16th – 18th October 2012 at London’s Olympia.

Marianthi O’Dwyer, vice president, Licensing, The Walt Disney Company UK & Ireland commented, “We are delighted to be taking part in this year’s Brand Licensing Europe event and look forward to showcasing our vast portfolio of properties for Autumn/Winter 2013. The heritage and strength of the Disney and Marvel brands, combined with our commitment to new and innovative content and our integrated approach to all aspects of how we conduct our business, make us different from other licensing companies in the marketplace today. This event will provide a great platform to further the dialogue with our licensees and retail partners to ensure we deliver first class, high quality products to our end consumer.”

The Walt Disney Company joins the 200-strong exhibitor line up, which includes BBC Worldwide Licensing, Museum of London, Royal Opera House, Chupa Chups and ITV Studios Global Entertainment.

Brand Licensing Europe is attended by the most senior people in the licensing industry and is a must attend in the licensing calendar, bringing the world of licensing together under one roof.

To register for free visit www.brandlicensing.eu. Follow us on Twitter for the latest show news and updates @bleurope.