A Touch of Gold - Hello Kitty - ELVIS!

Celebrities Entertainment - July 2012

 
Two legends – one brand

 

In cooperation with Elvis Presley Enterprises and Sanrio , the licensing agency from Bad Homburg Celebrities Entertainment initiated the "Hello Kitty - Elvis " co-brand. Just in time for the 35th anniversary of the King of Rock’n’Roll, Sanrio developed the first ever “Hello Kitty - Elvis” style guide, another one is already in the pipeline. “We are thrilled by the positive reaction from both parties to the idea of a co-brand. And we are impressed by the quick realization,” said Ulf Vespermann, managing director of Celebrities Entertainment. Celebrities Entertainment have already been able to win first licensees and potential buyers for the new brand, so that first "Hello Kitty - Elvis" products will soon rock German retail.

The Celebrities Entertainment team is always happy to assist with detailed information on the "Hello Kitty - Elvis" brand.

To date, Celebrities Entertainment is able to draw on years of experience in celebrity licensing. Since their foundation almost 10 years ago, Celebrities Entertainment has licensed the rights to nearly 100 artists and bands of the Music Artists Roster by Live Nation. The Live Nation Roster with legendary classic rock artists like AC/DC, KISS, the Sex Pistols and today’s top acts including Kesha or Coldplay has substantially influenced the name of the agency - Celebrities Entertainment.

Even the King of Rock’n’Roll, Elvis Presley, is exclusively marketed by Celebrities Entertainment and has an increasing presence on the pan