Bologna Licensing Trade Fair is the only trade event in Italy dedicated to the business of subsidiary rights, with the participation of the main Italian and International licensors and licensing agencies.

Bologna Licensing Trade Fair registered 60 exhibitors from Italy and abroad, 500 represented brands and over 1,700 visitors (licensees, agents and buyers). With over 10 events per day, this trade show has become essential for companies and professionals dealing in the licensing business.

What's New In 2013 - Licensing Retail Day

During the Bologna Licensing Trade Fair, one day will be dedicated entirely to the retail sector: the Licensing Retail Day. An unique event, the first of its kind in Italy, where in addition to a morning of seminars focused on the latest trends in licensed products' distribution, the afternoon will be reserved exclusively for "speed date" meetings between select retailers and exhibitors.

Unique Services For Exhibitors And Themed Areas For Visitors

Exhibition Area
An area for companies wishing to present their brands more extensively

Screening Room
A space provided with all necessary audiovisual equipment, available to all exhibitors to launch and present the newest products and brands

Licensing Seminars Programme
3 days of meetings, training and focuses on the main licensing topics and trends, addressed to licensing professionals and to those who are interested in learning on legal, counterfeiting and commercial issue. The main themes of the 2013 edition will be counterfeiting, design & art, latest fashion trends, food licensing and latest fashion trends

The Network Lounge
An open space located in the heart of the Fair for visitors wishing to manage meetings and strengthen their own business network

Property Guide
A unique tool for exhibitors for communicating its brand to all visitors of the Fair and for visitors the guide to all properties to know the latest trends

The International Lounge
A space with tables and chairs and customer service reserved for the exclusive use of foreign firms exhibiting in the Italian market for the first time.

Fashion Business Incentive
A business area dedicated to fashion houses wishing to launch brand extensions of their labels and who are looking for partners in the licensing and consumer products’ sector.

A Unique Service For Exhibitors

In addition to purchasing the exhibition space, with services and support, the registration includes the wi-fi connection fees. The exhibitor may also free enter his brand data in the PROPERTY GUIDE (a unique tool for letting all visitors of the Fair know the brand) and can use a room with all the necessary audio-visual support to organize meetings and exclusive presentations addressed to customers and partners.

A Unique Event For Visitors

With one ticket visitors could access to two prestigious exhibitions dedicated to trade, licensing and publishing, as well as to most of the events of the Fair, to be updated on the market news and to deepen the hottest topics in the world of licensing. With the PROPERTY GUIDE it will be also possible to know in detail all the brands represented by exhibitors and use the network lounge, in the heart of the fair, to organize business meetings.

From March 25th to 27th 2013
Bologna Fairground, Hall 31
Piazza Costituzione Entrance
Monday,Tuesday and Wednesday: 9 am > 6.30 pm
For further information:
Bologna Licensing Trade Fair - Piazza Costituzione, 6 - 40128 Bologna - Italy
Ph. 0039 051 282242 Cell. 0039 339 2377368 Fax 0039 051 6374011
E-mail: licensing@bolognafiere.it