Muy Pop - Turn On, Tune In & Pop OutBrand Licensing Europe - September 2013 |
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art ask agency is presenting a new lifestyle brand for the first time at BLE this October: Muy Pop®. A young and upcoming brand. Created between Barcelona and Amsterdam by Dutch designers. Inspired by everything that pops! A global mix of language and culture for today's generation. Carefree, positive and going forward to connect. That's what the bubble stands for. Our goal: to keep the positive spirit alive. Muy Pop® appeals to a global audience of all ages but with focus on 10-18 year old girls and boys. Outgoing, into music, upbeat and positive. No one excluded. With a dedicated online webshop and coverage in teen magazines as well as product placement with celebrities and bloggers, the aim is to "Keep the Bubble Alive!" |
On the market today we can already find apparel out of Relaunch NL, available across selected sales point in Europe, fashion accessories, bags, plush and stationery. Newly signed partners are Dis2 / Busquests in Spain for stationery and back to school and Editions Oberthur in France for the same category. Licensees are offered a fully developed style guide with designs and proposals for apparel, collectables, gifts and with a variety of styles. All ready to implement with the support of our design team. |
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