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The 90-second shorts are part of Peanuts Worldwide’s strategy to continue to build its content portfolio, which will include a new feature film in November 2015 from Twentieth Century Fox and Blue Sky Studios.
“Partnering with a dynamic production house such as Normaal Animation and a leading broadcaster like France Televisions, is a key step in our strategy to build all new content based on the characters and storylines by Charles Schulz,” says Neil Cole, chairman and chief executive officer, Iconix Brand Group, which owns a primary interest in Peanuts Worldwide. “The new collection and format will also provide us with the opportunity to continually keep the characters in front of new generations of Peanuts fans.” |