Temple Run - Next Chapter unveiled with a Global Publishing Programme

BRANDORA Editorial Staff - March 2013

 
Lisle International Licensing is delighted to announce a new deal with Egmont UK to create an action-packed and adventure-filled publishing programme for Temple Run in 2014 and beyond. Egmont’s exciting range of titles will cover fiction, ebooks, activity books and a magazine, that will see the brand come to life on the page for its many global fans. In addition, Lisle has also licensed Annuals and Non-fiction Magazines to complete the global publishing offering.

 

The partnership with Egmont will see the development of brand new story content for the endless runner game with a major ‘Choose Your Own Adventure’ fiction series launching in 2014. Readers will be able to choose their own twists and turns within the story, just as they would when playing the game. In addition, Egmont is launching a brand new range of activity books that will feature the very best app brands for children. Temple Run will be a flagship title in the launch of their ‘Downloaded’ activity book series and will feature puzzle and game content inspired directly by the game itself. Product across the range is expected to be in store as early as summer 2014.

Emma Cairns Smith, License Acquisition Director, Egmont UK commented: “Temple Run is a hugely exciting acquisition for Egmont. The game is dynamic and exciting, has cliff hangers, wrong turns, disappointment and triumph; i.e. a publisher’s dream!”

Gayle Tarrant from Lisle International Licensing added: “The partnership with Egmont is perfect for the license as it will allow for deeper involvement by fans into this epic endless runner story and provides a new way for them to experience the excitement that the game creates.”

“This next chapter for the Temple Run Licensing Programme will mark the start of an exciting year for the property, with Temple Run Annuals going in to market this month followed by National Geographic non-fiction explorative books planned for fall 2014. In addition a further game release; an additional global platform announcement; and increased marketing activity are all planned for 2014 to support the brand and licensees.”

For more information about how to be involved with Temple Run please email Gayle@lislelicensing.com