StoryToys, a leading publisher of interactive books and games for children, is delighted to announce the release of The Very Hungry Caterpillar™ & Friends – Play & Explore, the first in a series of 3D interactive apps based on the global best-selling books of Eric Carle, and produced in collaboration with The World of Eric Carle™. Watch the trailer here.

Award-winning 3D technology and gentle animation bring The Very Hungry Caterpillar™, Mister Seahorse and The Very Quiet Cricket, along with other characters, Brown Bear, Brown Bear, The Mixed-Up Chameleon and 10 Little Rubber Ducks to life on the iPad and iPhone. The app is designed for pre-schoolers to inspire imaginative thinking and encourage creative exploration, and is ideal for parents and children to share.

The Very Hungry Caterpillar™ & Friends – Play & Explore launches on March 20th, in honor of Very Hungry Caterpillar Day. This year marks the 45th anniversary of the time-honoured children’s book by Eric Carle, author and illustrator of over 70 children’s books.

“We’re absolutely delighted to have the opportunity to work with such prominent and much-loved children’s classics, and very proud to be a part of the celebration of The Very Hungry Caterpillar’s 45th anniversary” said Barry O’Neill, CEO of StoryToys. “StoryToys has a strong heritage of bringing classics into the digital world and we’re excited to offer children totally new ways to interact with their favourite Eric Carle characters.”

• 8 charming pop-up games and activities
• Beautifully illustrated scenes
• Kid-friendly interface
• Enchanting musical sound effects that blend seamlessly into a specially-composed soundtrack
• Ideal for parents and children to play together
• Available in English, French, German, Spanish and Japanese

The app will be available in the Apple App Store from March 20th for iPad and iPhone. For further details please contact press@storytoys.com.