|
Studio 100 International, part of the leading global family entertainment company Studio 100, today announce a new two year agreement with Empire, Asia’s largest licensing company. The partnership covers all South East Asian territories including The Philippines, Malaysia, Singapore, Indonesia, Thailand, Vietnam and Taiwan.
 |
|
Empire will work with Studio 100 to produce an extensive range of licensed products including; toys & games, arts & crafts materials, publishing, apparel, dress up costumes, homeware & home furnishing, linen, stationary and novelty items. Plus back to school items, health & beauty, party goods, gifts & accessories, fashion, sporting goods, food & confectionary, and promotional products.
The launch of the new Maya the Bee series in South East Asia, now airing each day on Disney Channel at 7am and 12pm, has been successful in increasing awareness of the brand and generating interest and demand for the range of Maya the Bee products. |
Marie –Laure Marchand, International Licensing Director commented, “We are very pleased that we now have the opportunity to gain a strong foothold in this vibrant and expanding market and look forward to establishing a long and fruitful licensing programme with the help of Empire Licensing.” |
