NFL Players Inc. to Sponsor Licensing Expo 2014 Opening Night PartyLicensing Expo - April 2014 |
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Advanstar Licensing, organizers of the 2014 Licensing Expo, the world’s largest and most influential licensing trade show, today announced that NFL Players Inc. (NFLPI) is the headline sponsor of the annual Licensing Expo All-Industry Opening Night Party. As the licensing and marketing arm of the NFL Players Association, NFLPI delivers access to the influence, power, and personal stories of NFL players.
The Licensing Expo attracts over 400 exhibiting brand owners, while 15,000 retailers and licensees attend each year. The 2014 All-Industry Opening Night Party is also sponsored by the International Licensing Merchandisers’ Association (LIMA), and will be held on Tuesday, June 17, 2014, at Mandalay Bay Beach Club in Las Vegas from 8:30 p.m. to 11:30 p.m.
Party tickets go on sale today at the early bird price of $65 and are available at a discount of $50 for LIMA members. Ticket prices will increase as of June 1. The co-host and performer for the party will be announced shortly.
“We are proud to announce that this year’s Opening Night Party will be held in association with NFL Players Inc.,” said Jessica Blue, vice president of Licensing Expo. “This event was the most talked about party of the licensing year and we look forward to welcoming NFLPI and their player Brand Ambassadors to this exciting show and party in Vegas.”
Steve Scebelo, NFLPI vice president of licensing and business development said, "We’re excited to partner with Advanstar for a unique engagement at the 2014 Licensing Expo. There is no better event to showcase the full suite of services offered by our organization as we seek to develop new partnerships with licensees, retailers and our fellow licensors, and to demonstrate how NFLPI can help provide solutions for all types of business situations. The Opening Night Party is a particularly ideal opportunity to showcase the powerful draw of access to NFL players.”
For more information and to register to attend Licensing Expo 2014, visit www.licensingexpo.com. Media attendees are also welcomed to register by visiting licuspress.advanstar.com/ and completing the online application. Attendee registration for the Expo is free of charge.