Research giants confirm return to Europe’s biggest licensing show Brand Licensing Europe - June 2014

 
GfK, NPD Group and Planet Retail have all confirmed their return as ‘Knowledge Partners’ to Brand Licensing Europe (BLE), the Advanstar organised licensing exhibition, which runs from 7th – 9th October at London’s Olympia.

For the third year running, the leading market research and retail intelligence providers will offer their expertise and input into the event’s content programme in a number of ways including participating in the Licensing Academy and exhibiting on the show floor.

Darren Brechin, BLE Event Director, explained: “The Knowledge Partners are an essential ingredient for the show. Not only do they bring with them market insights, but help steer the event and its content in the right direction using their unique perspectives. Over the years we have seen both visitors and exhibitors benefit from their expertise highlighting key market trends and opportunities for growth. Keep your eyes peeled, the hot topics they will be discussing this year will be announced next month.”

BLE will also continue to work closely with event sponsor LIMA (the Licensing Industry Merchandisers’ Association), which will once again offer its advice and expertise through its popular daily breakfast sessions.
For more information please visit www.brandlicensing.eu