Pick a card — any card — for a magical new concept from CartamundiBRANDORA Editorial Staff - February 2015 |
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Four new magic card trick sets offer sleight-of-hand fun for kids and grown-ups alike
Cartamundi, one of the world’s market leaders in playing cards and card games, has announced the arrival in late 2015 of its exciting new series of cards dedicated to magic card tricks.
The range — under the name Carta Magic — was developed in collaboration with a professional magician and offers four collections of cards and special tokens with varying numbers of tricks for children and adults from age eight upwards. Every pack contains full instructions on a variety of tricks including mind reading, card finding, making things disappear, prediction, name and number guessing, speed reading and more, all offered in rising levels of difficulty.
The four packs are Carta Magic 25 Tricks (£9.99), Carta Magic 50 tricks (£14.99), Carta Magic 80 Tricks (£19.99) and Carta Magic Tadaa (£9.99), a special starter pack of five carefully chosen magic tricks for the younger magician with a magic wand for extra fun.
International retail interest in the Carta Magic range is already strong, as a French version of the concept has proved highly successful in 2014. The enormous popularity of magic shows on television and stage should ensure a strong consumer interest in the range, especially with a planned launch date in the run-up to Christmas 2015.
Trudi Bishop, Head of Marketing and Licensing, Cartamundi Group, says: “Demand for magic tricks is always strong — and card tricks are their most popular form. But it’s also important not to take the market for granted. The Carta Magic range has been carefully researched, packaged and designed to ensure a high quality, educational and above all magical experience.”