|
The Collectible Phenonomon from Australia (already a smashing success in the US, Australia and the UK) is off to a flying start in Benelux and France. Germany will be the next strong market for Master-Toy-Partner ‚Giocchi Preziosi‘.
Shopkins, by Moose Toys, instantly exceeded sales expectations and has now sold over 100 million characters globally. The results have been outstanding with product flying off shelves globally. The Shopkins’ tag line of “once you shop, you can’t stop” seems to be translating into reality.
In addition to the brand’s retail success, the Toy Industry Association of America (TIA) awarded the Shopkins Small Mart Playset the coveted Toy of the Year Award for Girls‘ Toy of the Year.
Shopkins are the super cute, miniature, grocery and fashion themed collectibles sold with adorable shopping bags and baskets. With over 400+ million views on Shopkins YouTube webisodes and fan videos, Shopkins is shaping up to be Moose’s biggest brand ever.
Now it’s time to build the brand in Germany! The colourful Shopkins™ world offers high potential for Licensees. Available categories include apparel, stationery, accessories, personal care, publishing and many more. | 
