Rainbow books up fabulous publishing deal for Maggie & Bianca fashion friends!

Family entertainment giant Rainbow has signed a major book deal for its new live action series Maggie & Bianca Fashion Friends, with Italian publisher Mondadori Libri set to work on a range of titles.

Maggie & Bianca Fashion Friends is Rainbow’s first production that’s 100% live action, and promises to delight audiences around the world with a tale that focuses on fashion and music, and two cultures coming together. The show tells the story of Maggie - an ordinary American girl with a dream of becoming the world’s greatest fashion designer. She gets her chance on her 16th birthday, when she becomes the youngest contestant ever to win a two-year scholarship at the Milan Fashion Academy. There she meets Bianca, a self-proclaimed Italian ‘princess’, and together they make friends with other students, who all share a passion for fashion and music. The show follows their friendships, competitions, love stories, dreams and disappointments – as well as the discovery of secrets that change their lives forever!

The new deal will see Mondadori Libri develop a selection of titles that tell fans more about their favourite characters. Products will include secret diaries of both Maggie and Bianca, novels and activity books. The titles will hit bookstore shelves in time for the 2016 back-to-school season.

Enrico Racca, Editorial Director, Mondadori Ragazzi and Piemme Junior, says: "With Maggie & Bianca was it love at first sight. We are honoured and delighted to be part of this important partnership with Rainbow and we are looking forward enormously to starting out on this new adventure."

“There’s a huge buzz surrounding Maggie & Bianca Fashion Friends,” says Cristiana Buzzelli, SVP Licensing and Acquisistions, Rainbow. “Mondadori Libri is the largest publisher in Italy and we are glad to have them onboard to start this new adventure for the tween audience”.