Tour London with Shuffle Monopoly Deal Cities card game and app

BRANDORA Redaktion - January 2017

 
Own major landmarks in Cartamundi and Hasbro’s exciting new take on the Monopoly game

Cartamundi, the world’s market leader in playing cards and card games, has announced the launch of a brand new addition to its highly popular Shuffle range: Shuffle Monopoly Deal Cities card game.

Shuffle Monopoly Deal card game, based on the iconic Hasbro game, has proved one of the most popular games in the Shuffle line, Cartamundi’s innovative product category that combines playing cards and digital technology for an enhanced way to play card games with support from tablets and smartphones. Now Shuffle Monopoly Deal Cities card game takes the much-loved game to the next level by incorporating London’s best-loved landmarks and famous venues into the gameplay.

Monopoly Deal Cities card game is available for delivery to toyshops, gift shops, tourist outlets and supermarkets right now. Priced at £6.99, it is a must-have for all fans of London but is likely to be especially popular with tourists who want to discover the city or take home an original souvenir.

All property cards contain photographs of famous features of the London landscape such as Saint Paul’s, Big Ben and the Houses of Parliament, as well as more recent favourites like the London Dungeon and London Transport Museum. Even the action cards contain famous images. The It's my birthday action card, for example, contains an image of Harrods; appropriately enough, by playing this card you get some extra shopping money!

The cards also include the nearest tube station to guide tourists directly to the landmarks, while the ever-popular Monopoly tokens are now ways to travel around the city, such as the taxi, bus, underground, or river bus.

But that’s not all. Like the many other successful games in the Shuffle range, there’s a free Shuffle Monopoly Deal Cities card game app available through Apple iOS and Android or downloadable at www.shuffle.cards. The app offers animated video guides to the game and adds to the fun by bringing your chosen token to life!

The arrival of Monopoly Deal Cities card game follows the successful launch of a wide selection of games in the Shuffle range, combining famous game brands, famous characters and sometimes both, in titles as varied as Paw Patrol, Subbuteo , Connect4, Game of Life, Twister, Monopoly Deal, Monopoly Junior, Cluedo, Trivial Pursuit Guess Who? Pictureka, Transformers Robots in Disguise, Play-Doh and Battleships — with more titles on the way soon!

Marco van Haaften, International Marketing Director, Cartamundi Services NV, says: “Visitors to London are expected to offer an especially strong market for this fantastic game, which will remind them of the fun and excitement to be had in one of the world’s greatest cities — through an exciting new take on one of the world’s greatest games!”

Contact details for retail enquiries: Cartamundi UK, Units 8 – 17, Sandhurst, Kings Road, Charfleets Industrial Estate, Canvey Island, Essex, SS8 0QY. Tel: 01268 511522. retail@cartamundi.co.uk