For five weeks, with a view to winning one of the numerous prizes on offer for all the family, customers will receive an Intermarché Mille Bornes scratch card for each €25 purchase, together with additional bonus cards for each «partner» product bought*. Figuring among the prizes are four original Mille Bornes glasses.

Commenting, Tatiana Rivière, Head of Promotional Licences at TF1 Licences, said: «We are delighted with this collaborative effort with Intermarché. The shared brand values between Mille Bornes and Intermarché make this a highly relevant campaign. The top-selling French game – part of the everyday life of the French population – perfectly illustrates the close local presence that Intermarché has successfully established with its customers. The principle of Mille Bornes ties in naturally with the promotional approach of gaining customer loyalty by encouraging them to collect stickers in the same way as they collect miles in the game. The partnership is ideal for the start of the summer holiday season.»

MLP is launching a new range of Milles Bornes T-shirts, available exclusively at Kiabi. Starting at €10, the new collection is on sale at all Kiabi outlets and on the brand’s website!

Michel Vaillant did not compete in the Le Mans 24 Hours to play a supporting role. Coinciding with the launch of the 20th volume of the comic book, the Vaillante Rebellion car finished a proud third in the race!

In partnership with Motul and Rebellion Racing, the legendary racer was present on the starting line of the world’s most famous endurance race. At the wheel of Vaillante 13, Nelson Piquet Jr. chalked up yet another Michel Vaillant win on the track this weekend!

New product! Kosmeo Beauté is launching Ushuaïa products based on essential oils. Consistent with the pro-nature values of Ushuaïa, the brand has created two ranges of mist sprays and massage gels for chemists and mass retailers.

To further enhance the launch, the new products are also available at the Galeries Lafayette department store.

Available in news kiosks this summer, the new issue of Turbulences magazine will be taking three- to six-year-olds on a journey to the world of the Barbapapas through a range of educational sections, including a main story, games and illustrations, along with a special discovery page.

Just like their Barbapapa heroes, your children will be able to transform food items into delicious recipes and everyday objects into fun creations. And this is just the start for Barbapapa, who will be back soon in a new animated series (Normaal Animation).

This summer, accessorize the outfits of your children with Haribo flip-flops in collaboration with Kappa! Available at Casino, the brightly-coloured footwear will be perfect for their little golden feet !

Following the success of the animated series on TFOU and the wide range of merchandising, the Miraculous mania continues to spread across France! TF1 Licences is proud to announce the signature of two new contracts: Educa Borras for games and creative leisure and Hoomark for gifts.

So what’s new in the portfolio? TF1 Licences recently acquired the rights to Monchhichi, the famous soft toy by Sekiguchi that has fascinated generations. In parallel to the vintage ownership rights, the team is also handling the rights to the animated series, produced by Technicolor Animation for TF1.