Second Quarter Highlights
Worldwide net sales up 2% as reported, and up 3% in constant currency. Strong International performance with net sales up 8.
"Our key power brands—Barbie, Hot Wheels and Fisher-Price—continued to show strength at retail in the second quarter," said Margo Georgiadis, CEO of Mattel. "In addition, we are moving quickly to activate the strategy that we outlined in June to future-proof Mattel and deliver enhanced, sustainable growth over the medium-term."
Overview
For the second quarter, net sales in the North American Region decreased by 3% as reported and in constant currency, versus the prior year's second quarter; gross sales in the North American Region decreased by 2% as reported and in constant currency. In the International Region, net sales increased by 8% as reported, and by 10% in constant currency; gross sales in the International Region increased by 6% as reported, and by 8% in constant currency.
Sales by Brand
For the second quarter, worldwide gross sales for Mattel Girls & Boys Brands were $609.9 million, up 10% as reported, and up 11% in constant currency, versus the prior year's second quarter. Worldwide gross sales for the Barbie brand were down 5% as reported, and down 4% in constant currency, versus the prior year's second quarter, primarily driven by lower licensing income. Worldwide gross sales for Other Girls brands were down 28% as reported and in constant currency, versus the prior year's second quarter, primarily driven by declines in Monster High® and Ever After High™. Worldwide gross sales for the Wheels category were down 6% as reported, and down 5% in constant currency, versus the prior year's second quarter. Worldwide gross sales for the Entertainment business were up 58% as reported, and up 59% in constant currency, versus the prior year's second quarter, primarily driven by sales of Cars® 3 products.
For the second quarter, worldwide gross sales for Fisher-Price Brands, which includes the Fisher-Price Core, Fisher-Price Friends and Power Wheels® brands, were $335.0 million, down 3% as reported, and down 2% in constant currency, versus the prior year's second quarter.
American Girl Brands For the second quarter, worldwide gross sales for American Girl Brands®, which offers American Girl-branded products directly to consumers, were $64.0 million, down 6% as reported and in constant currency, versus the prior year's second quarter.
Construction and Arts & Crafts Brands For the second quarter, worldwide gross sales for Construction and Arts & Crafts Brands, which includes the MEGA BLOKS® and RoseArt® brands, were $53.0 million, down 27% as reported, and down 26% in constant currency, versus the prior year's second quarter, primarily driven by declines in MEGA BLOKS® licensed products. |