Dr. Slump and Chupa Chups to create the cutest christmas ever in Hong Kong!

Perfetti Van Melle - January 2018

 
The world’s most famous lollipop, Chupa Chups® and the manga Japanese animation Dr. Slump have teamed up to create an exclusive Christmas holiday experience for all Hong Kongese families with a super cute cobranding that includes a huge event in two well-known shopping malls and premium gifting products and a clothing collection that will be available in Snaptee kiosks until January 2019.

The popular Dr. Slump characters will become alive to enjoy the irresistible lollipops in an event that will take place at the Kowloon Commerce Centre Tower A (KCC) mall and East Point City mall from December 2018 to January 2019. The fans of both brands will be able to find premium products such as USBs, passport holders, travel pouches, power banks and cushions and a convenient foldable bag that has been created on purpose for the famous U Magazine. The apparel collection involves a range of fun t-shirts, sweaters and hoodies for young men, women and kids. They all feature popular Dr. Slump characters in a playful combination with the lollipop and the Chupa Chups® brand in vibrant and fun hues and Christmas decorations.

Marta Ballesteros, Area Licensing manager of Perfetti van Melle says: “We are very happy to team up with Dr. Slump, the iconic and evergreen animation that shares the same fun and carefree spirit of Chupa Chups®. Together they will offer an unforgettable experience for the families who will visit this unique event!”