With 8.0%* in January and 8.6%* in February 2007 NICK was able to extend their share of the target market even further. In comparison to last year’s 5.3% (MA) in February NICK achieved an incredible increase of 63%.

Now their competitors have to watch out: In February 2007 NICK shoot ahead of KI.KA in the late afternoon. While they reached an average market share of 10.3% between 4 and 6 pm, NICK achieved 11.1%! And with their popular show "Neds ultimativer Schulwahnsinn" (Ned's Declassified School Survival Guide) NICK even became market leader with 31.2%* of the afternoon slot between 4:00 and 4:30 pm.

More and more parents also decide in favour of NICK: The market share at HHFmK in February 2007 increased by 75%* in comparison to 2006. In February 2007 NICK even reached a 2.7% market share with HHFmK.

*Source: AGF/GfK pc#tv ZS; K3-13, 06:00-20:15 / 16:00-18:00 / 16:00-16:30; HHFmK, 06:00-20:15 / Mo-Fr 07:30-10:30