Pokémon and EMP celebrate Pokémon 25th anniversary

Pokémon - March 2021

Another exciting Pokémon apparel and accessories licensee for Germany is EMP. Founded in Germany, EMP is Europe’s top provider of alternative clothing and music, TV, film and video game merchandise. Not afraid to be different and not afraid to stand out from the crowd, they specialise in bright and striking products to really catch the eye.

Pokémon and EMP are creating original and colourful ranges for kids and adults across daywear, nightwear and accessories, including a unique leather jacket. On Pokémon Day, EMP celebrated Pokémon and the 25th anniversary with a special takeover on their website and social media, with Pokémon a lead focus of their year-round newsletter.