Spin Master Entertainment’s Mighty Express Lays News Tracks Worldwide
Brandora Editorial Staff - February 2022 Spin Master Corp. announced content licensing deals for its CG animated preschool series Mighty Express. Continuing to expand the franchise’s global footprint, Mighty Express lays new tracks with broadcast networks POP UK (United Kingdom), SUPER RTL (Germany), TVP (Poland) and Tele-Quebec (Canada).
Delivering action-packed missions featuring cool trains and their kid best friends, the Mighty Express series takes a contemporary approach to the timeless genre of trains. The licensing deal includes 60 11-minute episodes in addition to 26 3-minute shorts for over 700 minutes of Mighty content.
“From promoting teamwork and friendship to celebrating accomplishments, Mighty Express appeals to a global audience through engaging characters and exciting storylines,” said Jennifer Dodge, Spin Master’s President of Entertainment. “At Spin Master Entertainment, we are committed to developing evergreen global properties that capture the hearts and minds of children around the world and broadcast partners like these help deliver our stories to preschoolers globally.”
The Mighty Express franchise is part of the company’s commitment to a multiplatform content strategy boasting discoverability for both kids and their parents. The franchise ecosystem includes a YouTube destination that has amassed over 165 million views amounting to 4.5 million watch time hours and counting.