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Winx Club continues its success in the new year. The top property for the target group girls 6- 12 years will be providing positive headlines and outstanding sales opportunities in 2008. Please find here the latest information regarding the Winx Club movie, the magazine, the DVD & audiobooks and the broadcast situation. Finally you get an overview of all exhibitors at the International Toy Fair in Nuremberg that present their Winx products there..
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Winx Club: The Movie
WINX CLUB - THE SECRET OF THE LOST EMPIRE has the promising looks of being wonderful and entertaining movie entertainment. The 3D animation adventure at feature film length was released with huge success on December 1st 2007 in Italy. It climbed the top spot of the charts straight away with a weekend box office of € 3 millions and more than 430.000 admissions. With this the movie outscored animation blockbuster as "Shrek 1" or "Ice Age" and already ranks among the top 10 of the best animation movies of all time in Italy.
A theatrical release in Germany is planned for summer 2008. |
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Winx Club Magazine
First released in July 2007, the "Winx Club Magazine" continues its succes story. Sales figures clearly beyond 70,000 copies per issue with a noticable increasing trend give hope that a longterm sell-through of 100,000 copies per issue are a reachable goal. The concept to add a stylish and funny extra to the magazine worked too.
Inspired by this development m4e will extend the publishing programme with their publishing partner Blue Ocean AG in the near future. Already in 2008 m4e will launch a "Winx Club Comic Book" as well as a riddle- and a coloring magazine, being released alternately in a two month rotation. |
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Winx Club: DVDs & audiobooks
Right before the Easter Holidays, Foreign Media will release the third season of Winx Club on DVD. At the same time they also release the show's second season in an attractive boxset. Up to now more than 80,000 DVDs of the second season have been sold.
More than 30,000 CDs of the audiobooks were sold until today into a still expanding market. With further increasing awareness and popularity, the positive tendency will be continued. |
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Winx Club on TV
The third season of Winx Club is broadcasted on Nickelodeon since October 3rd 2007: Mondays to Fridays at 12:45 pm and a rerun at 5:45 pm, Saturdays and Sundays at 8:00 am and 5:45 pm.
Growing market shares of averagely over 13% and an average of clearly over 100,000 viewers per day prove the increasing popularity of the show in its target group. |
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Winx Club at the International Toy Fair
The Winx Club property will be presented at the upcoming International Toy Fair by some of m4e´s licence partners.
German licensees:
International licensee:
m4e AG won't have its own stand at the fair, but of course they will be present with their sales team. With pleasure they will fix a date for a meeting at the Toy Fair, please contact: sales@m4e.de |
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Winx Club, the girls property no. 1 in Germany. If you want to participate in this success story, please contact m4e. They can still offer Winx Club licences for some particular categories. With pleasure they will fix a meeting at the International Toy Fair, Feb 2nd-Feb 12th 2008 with you. Or please take a look at their website www.m4e.de and find out what's new.
The m4e sales team:
Peter Beermann, Telefon: 089-210195-44, E-Mail: beermann4e.de
Arnold Scheele, Telefon: 089-210195-45, E-Mail: scheele@m4e.de
Florian Höcht, Telefon: 089-210195-46, E-Mail: hoecht@m4e.de
Jan Christoph Boldt, Telefon: 089-210195-47, E-Mail: boldt@m4e.de |
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