News on Pink Panther, Snoopy and the Simpsons

This year, young and not-so-young Legoland-visitors will again have the opportunity to see Snoopy live in Legoland. On 26/27 July 08, Olli the Dragon Pirate invites world’s most-famous dog to his dragon stage. Last year, Charlie Brown’s pet attracted crowds of fans, who wanted to meet, touch and photograph their idol.
Charles M. Schulz draw the first funny adventures of Snoopy and his friends more than 55 years ago. World’s most widely-spread comic strip inspires young and old in more than 75 countries and has been translated into 21 languages. More than 330 million readers daily watch the adventures of Snoopy, Charlie Brown, Woodstock, Schröder, Linus, Marcie and all their other friends.
More than 200 licensees in Europe alone provide the main target group of 3- to 12-year-olds and their parents and grandparents with exciting products. Children’s enthusiasm for Snoopy is always supported by educators and gift-givers as they remember the lovable character from their own childhood.

On 18/19 August 2008 it’s Pink Panther time again! The most famous pink animal visits Legoland again. After his extremely successful appearance last summer, Legoland visitors will again have the opportunity to see “their” Pink Panther live on stage. According to market surveys “Pink Panther”, the star of the animation series of the same name, reaches an average awareness level of 95% among mothers in Germany. Within the main target demographic of teenagers Pink Panther achieves a 92% level of awareness. Young fans enjoy his humour and peculiar charms and they love his cunning, cool slogans. Mothers, however, bear positive childhood memories on Pink Panther. The Pink Panther phenomenon has been inspiring children and adults alike for more than 40 years with 9 films, 172 short films and countless Pink Panther shows.
The new licensing concept Pink Panther & Pals features Pink Panther, the Inspector & co. as little babies. The “shag-style” with high affinity for retro-fans specially appeals to grown-ups and reveals an enormous licensing potential throughout the categories.

Next Friday, Copyright Promotions GmbH opens the doors of the next Simpson Licensees’ Convention. The “Licensing Agency of the Year 2007” invites all licensing partners of the yellow family from Springfield to a Simpsons’ workshop to discuss possible marketing activities, retail cooperation and latest news from TV and home entertainment.
In a separate event following the official Licensees’ Convention, Copyright Promotion presents latest information about Ice Age 3. The movie will see its worldwide silver screen debut at the beginning of July 2009 (on 2 July throughout Germany).