Juicy news from the fairy factory

Ignition Licensing - August 2008
 
 

UK The little fairies have had an amazing year so far with independent and multiple retailers thrilled by the new Juicy Lucy collections of gifts, stationery, greetings and licensed products which are fast coming on stream. UK licensees now number 10 strong from: Marks and Spencer baby and toddlerwear; Zeon’s innovative ladies accessories, gifts and jewellery to cheeky animated mobile greetings from Sharpcards whose range is now available through O2 T-Mobile, Orange and their D2C website in the UK as well as through international partners in Australia and the USA.

International Ignition has signed sub-agency rep agreements in Australia (Wild Pumpkin); Korea (Asiana Licensing) and in North America where Bradford Associates have signed to represent Juicy Lucy.

... So make sure you catch up with the Juicy gossip at Brand Licensing (Ignition stand 130) ...

 
Licensing Detail:
  • Zeon – first product range in store from late summer 08 including a bespoke range of gorgeous jewellery for Argos (see photo)
  • Portmeirion Potteries ceramic gift range includes mugs (26 designs); candle votives (12 designs) and 4 fab mug and coaster gift sets.
  • Jarrold Calendars His n hers super slim calendar and 2009 diary available Autumn 2008 in Sainsburys, Clintons, Calendar Club, WH Smiths….
  • Ravette Publishing now have 4 gift book titles available to spread “love and laughter” : “I Love You” ; “Let’s be Rudie Nudies”; “I Love you Mum” and “You’re a Magic Mate”. Stockists include book and gift trade specialists eg Waterstones; WH Smiths; Gardners; Bertrams; Independents
  • Marks and Spencer have launched toddler girls PJ, underwear and T shirts to be followed by babywear this August.
  • Hazlewood Cakes (Greencore) innovative new online consumer cake design website – www.designyourcake.co.uk – features lots of scrumptious Juicy Lucy ideas for personalising celebration cakes at the touch of a button!
  • Is it Art? have launched a delightful range of special little Juicy Lucy messages to keep in your wallet – available across the greetings and gift trade since early June 2008.
  • Sharpcards: Juicy Lucy goes mobile from June 2008 thanks to our lovely new media partner. Consumers will be able to tap into an initial range of 10 cheeky designs to send to your loved ones via all the main mobile operators….
  • Papillon in Benelux who have launched a comprehensive range of gorgeous social stationery and 2009 dated product
  • Creatively Different have signed to produce bespoke Juicy Lucy online roller blinds www.creativelydifferentrollerblinds.com

Ignition Licensing will be one of more than 200 European exhibitors showcasing thousands of exciting new licenses at Brand Licensing Europe in London, 1-2 October. For more information, please click here.