After 3 years of excellent ratings on GULLI, the French digital free-to-air channel just launched very successfully the 3rd season of Saddle Club alongside a fully dedicated website featuring games, karaoke and news!
Saddle Club is the fastest-growing horse brand in France with:
- 5 million books sold to date by Bayard Publishing, with 82 chapter books titles! New activity books to be released in the year to come.
- 350,000 DVDS sold by TF1 videos. Release of Season 3 in Apr’ 09
- 20,000 units sold by Polydor (a Universal label) since Dec’ 08. 2nd album release planned for Apr’09.
- A bi-monthly 50-page magazine was launched last Octobre by Paperbox.
- First comic-book album to be released by Delcourt in Spring 09.
- McDonald’s Happy Meal in Apr’09 throughout the 1,110 French restaurants.
- Since Summer 2008 a very succesfull Horse riding holiday camp.
To be released later in the year, a stationery and BTS line, a DS & Wii by Koch Media, a plush line and a horse door-to-door encyclopedia with Atlas. Play-sets and figurines, Puzzles, Trading cards and board games are in discussion.
The Australian live-action series follows the adventures of three young friends who formed the Saddle Club at Pine Hollow Stables.
Saddle Club © 2008 Crawford Productions Pty Ltd and Protocol Entertainment Inc. All Rights Reserved. |