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De Agostini has already launched the “Gormiti – The Lords of Nature Returns” Partwork Collection, in Italy in March 2009, backing it with massive TV advertising campaign, and plans to rollout this Collection across other major European markets from Fall 2009. Each issue of the De Agostini Gormiti Partwork Collection will offer insights to all kids on the wonders and legends of Gormiti’s world: the magical Island of Gorm; kids will find with each issue a piece to build the Island of Gorm and a mythical hero of the Gormiti’s saga for them to recreate the epic adventures of “Gormiti – The Lords of Nature Returns” TV series. De Agostini Partwork Collection will tie-in with “Gormiti – The Lord of Nature Returns “ TV series slated for airing in European countries from Fall 2009 on main channels; the Collection, with his massive TV advertising campaign, will be a key element in the Gormiti publishing and merchandising program. Graziano Delmaestro, Giochi Preziosi Licensing Director, said: "We are proud to have De Agostini on board for Gormiti! We are sure the Partwork Collection will be a real hit: De Agostini is the right partner to recreate the fantasy, adventure and collectability through Partwork, for all Gormiti fans”. Further details regarding Gormiti licensing program will be announced in the following months. |