Kerwhizz and Ignition Licensing go “quiz ker-razy”!

BRANDORA Editorial Staff - October 2009
 

 
The quiz with added whizz!

Studio 100 is pleased to announce the appointment of Ignition Licensing as the UK and Eire Licensing Agent for their latest interactive TV property, Kerwhizz. Ignition will be responsible for developing the merchandising rights to this popular preschool TV programme following its successful launch in the UK on CBeebies.

Says Maggy Harris, Licensing Director at Ignition Licensing: “We are very excited to be taking on Kerwhizz, the very first quiz of its kind on TV for pre-schoolers. The programme is unique and is already a big hit with both children and parents alike. The Kerwhizz team have developed a unique formula of education and entertainment together in one show and we are very much looking forward to working with Studio 100 to develop the licensing programme.”

Says Nicky Nuydens, Business Development Manager at Studio 100: “It’s great to have someone with Maggy’s level of expertise and experience on board and I’m looking forward to seeing Kerwhizz taken to the next level.”