MODA Announces Food License: GREENFIELD VILLAGE™ – Rooted in the American Farm™

BRANDORA Editorial Staff - November 2009

 
MODA International Marketing announces a Licensing Agreement between client The Henry Ford and Dearborn Sausage Company, Inc. to create a line of meat products under the Greenfield Village™ ‐ Rooted in The American Farm™ brand.

Part of The Henry Ford located in Dearborn, Michigan, ‘Greenfield Village’ is a 80 acres filled with 300 years of American history including four authentic working farms (including Firestone Farm which is the most visited farm in America), 12 on‐site restaurants including a candy store, slow food dinners, a farmer’s market and seasonal food events all celebrating American traditional food – rooted in the American Farm. This rich source of food heritage and relevance serves up an unrivaled authentic American food brand.

Greenfield Village™ ‐ Rooted in The American Farm™ celebrates America’s food heritage, supporting local and sustainable agriculture with recipes and cooking techniques that speak to today’s hottest trends. Using time‐honored recipes from Greenfield Village, Dearborn Sausage, headquartered in Dearborn, MI, will develop offerings including Dried Sausage, Hams, Meat Sticks and Hot Dogs. Product will begin shipping to Grocery, Mass, Convenience Stores and Auto Travel Centers in Early Spring 2010.