| ||
|
The National Basketball Association (NBA) today announced it has entered into a relationship with Clear Vision Ltd that will make the NBA’s greatest players and teams and moments from the league’s archive available to fans across Europe, Middle East and Africa through a variety of mediums. Beginning January 2010, NBA home video titles will be available to fans in a range of formats including DVD, Blu-Ray and UMD, along with Digital Downloads (Download to Own, Download to Rent & Mobile Telephone Download). Fans will be able to re-live the thrills of the NBA with titles such as ‘Magic Johnson Always Showtime,’ ‘Ultimate Jordan’ and ‘NBA Champions 2008-2009: Los Angeles Lakers’, and many more. “We are thrilled to partner with Clear Vision providing fans across Europe, Middle East and Africa with some of the most memorable moments from our iconic players and legendary teams,” said Benjamin Morel, Vice President Global Merchandising Group, NBA EMEA. “Through this partnership, fans will have a new opportunity to relive some of the most exciting moments in the history of our game.” “As a brand led company, NBA’s content and commercial philosophy fits perfectly with our own,” said Nic Sales, Vice President, Home Entertainment for Clear Vision. “With European players featuring prominently in the league and European basketball teams expected to perform very well at the 2012 Olympics, we’re excited to be working with the NBA to deliver fans more of what they want.” The new NBA range of DVDs, Blu-Ray discs and UMD will be available to buy from kiosks, traditional retail outlets and by mail order in more than 20 countries including: UK, Eire, France, Germany, Austria, Switzerland, Benelux, Spain, Italy, Sweden, Norway, Denmark, Finland, Estonia, Latvia, Lithuania, Iceland, Greece, Portugal, South Africa and the Middle East. |
