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Warner Bros. Consumer Products is happy to announce a new licensing cooperation for one of its most popular characters: internationally renowned manufacturer Triumph will launch an exclusive collection of homewear products featuring Tweety for its young women’s brand “Miss Triumph“. The collection is scheduled to hit the market in spring / summer 2010. The little canary will adorn six exclusive outfits for the young and modern female target group. The “Tweety by Miss Tiumph“ collection includes shorts, T-shirts and Capri pants, which can all be mixed and matched individually, as well as nighties und teddys. The blue and vanilla coloured garments feature the famous birdy in romantic and vintage style prints.
The collection has been originally designed by Triumph. Heike-Stefanie Bodamer, Homewear Brand Management Triumph Global Western Fit, emphasizes: „Tweety is sweet, cheeky, simply the epithomy of fun, and has attained cult status among young celebrities worldwide. Therefore it matches perfectly with our target group.“ |
