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Co-production and distribution partners, Atlantyca Entertainment and Moonscoop, are extending the global reach of Geronimo Stilton with a number of new deals with international broadcasters. New agreements have been secured with TVN Style (Poland); LTV (Latvia); Imavision (French Canada); Al Jazeera Children Channel (Pan Arab); Media Corp (Singapore); and True Vision (Thailand.) In addition to the new territories mentioned here, the series is also set to roll out this year in Norway, Finland, Israel, Latvia, Singapore and Greece, bringing the total number of territories to more than 50. The new animated series, Geronimo Stilton (26 x 22 min.), based on the popular children’s chapter book series of the same name, premiered worldwide in September 2009 on Italy’s Rai 2 channel where it ranked as the #1 show while on Nickelodeon in the Netherlands the animated series held the #2 position (Eurodata--21 Sept to 27 Nov). In Spain, the series ranked #3 on Cartoon Network and garnered a 15% market share among kids 4-7 on Minimax in Hungary and Romania. The top rated Geronimo Stilton episode on RTP2 in Portugal was enjoyed by 345,000 viewers and the series achieved a peak of a 45% share in the 4-14 year-old target demo. Co-produced by Atlantyca and Moonscoop, the series centers on the life and adventures of the famous Geronimo Stilton - head of a veritable media empire, erudite mouse, and klutz extraordinaire. |
