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MODA has a new name, brand identity and soon-to-be-live website. They are now: MODA Licensing. This new name and identity better translate MODA’s dynamic, innovative and results driven approach to BUILDING BUSINESSES FROM B®ANDS. MODA has been a pioneer in global licensing since it was called “International” but it was time for MODA to drop that word in today’s connected world; and “Marketing” is an integral part of any licensing strategy that MODA develops, implements and manages. But “Licensing” IS MODA. Leveraging the licensing business model to build value and businesses from intangible assets is MODA´s expertise, it’s their passion, it’s what they excel at (and they have the successful results to prove it). Along with their invigorated brand identity, they’ve implemented changes to ensure that the licensed brands we build compete effectively, maintain relevancy, engage the consumer, are meaningful to retailers, and meet or exceed their clients’ objectives. The new website will launch shortly (www.modalicensing.com). This new site will keep you updated with news from MODA including industry-wide information. Please contact MODA (email: info@modalicensing.com or t: +1 212 687 7640) to learn more about how MODA can add value and build businesses from and for your brands. |