Manhunt with Batman: The Batmobile an other fascinating characters from the hit series
“Batman: The Brave and the Bold” will get every fan excited

Mattel and the Simba Dickie Group resurrected the highly successful series „Batman: The Brave and the Bold“: Cool and hip characters, fascinating technical gadgets, a new batmobile, a quadbike and a lot of other thrilling vehicles will bring the manhunt adventure into the homes of every Batman fan. The new Batmobil is a product of the world famous toy manufacturer Mattel, which can be tranformed from a cool vehicle into a scary BatJet with spacy projectiles. Mattel also issued an action-set with telepathic Gorilla Grodd accompanying Batman and even released every Batman figure in a collectors edition. Introducing the new products, the company lounched a massive marketing campaign including TV spots which will be running on various TV channels for kids.

The Batman Collection from DICKIE also promises to be thrilling. The Batman RC quadbike with full suspension and spinning function allows ideal tracking in every countryside. The perfect manhunt can also be achieved by the remote-controlled speedbuggy for cross country action and the Batman RC speedboat and the RC hoovercraft, both issued by Simba, allowing easy tracing on every water. Both hold a two channel radio cotrol. The Batman walkie-talkie, a spy watch and special binoculars complete the Batman equipment, that makes a little hero out of every boy.

The highspeed series “Batman: The Brave and the Bold” is running on Cartoon Network and german Kabel1. Batman, one of the worlds most famous superheroes, is fighting side by side with other DC comic heroes. The 30 minute adventures of Warner Bros. Animation are based on comicbooks from DC Comics and is arranged as colourful as classic Batman-Comics from the 40s and 50s. The target audience are boys from six to nine.

Jürgen Zacherl, Marketing Manager of the Simba Dickie Group says: “Batman is definitely an evergreen of worldwide top licences, similar to Star Wars, Transformers, Pokemon or the Power Rangers. All this movies share the characteristic of “everyone can be a superhero“ – and there acceptance through parents has grown throuout the years. While cinema and many tv topics are growing up, “Batman – The Brave and the Bold“ show all facets of a real kids adventure. It’s time to bring Batman back where he belonges: into the children’s room!”

““Batman: The Brave and the Bold” is a great highlight for every little Batman fan,” says Peter Bichler, Managing Director Warner Bros. Consumer Products Germany and Austria. “The series is convincing through the exciting storyline and the extremely remarkable visuality. Mattel and Simba achieved to reproduce the series specialty in perfection. We are very happy about this successful cooperation and we are sure, that many little superheroes will be fascinated by these extraordinary toys.”