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Angel Cat Sugar
Angel Cat Sugar has spread her wings over Europe during last year, especially since the brand is being recognized by both consumers and celebrities. Managed by Bruno Productions BV, the European licensing program launched this girl property in 2007 and expects to reach out fifty licensees this year, across more than fifteen countries. Angel Cat Sugar tells the story of a cute Angel Cat called ‘Sugar’ who has the power to heal hurt feelings. Sugar aims to put a smile on everyone’s face. The latest partners who’ve recently signed up are Trade Mark Collections, a UK based company committed to developing a range of products including bags, umbrellas, wallets and purses, and Samuel Eden, who will develop socks and tights for the same territory. German based company Idenses GmbH has signed for curtains of bunkbeds, which will be distributed in the GAS-countries, Benelux, France, Spain and UK. For the French market Luc D’Arvillers has joined the programme to produce all kinds of bags. They all aim to launch in the course of 2010 or early 2011. Other new partners who’ve signed up during last year are Marini Silvano (hats and caps), John GmbH (balls, camping, beach items), Favorites (party wear), Kaufmann Neuheiten GmbH (car accessories), Diakakis Imports SA (stationery and bags) and La Follie (hair accessories). Mini Mix recently started the national launch of their part work collection in Spain, including a magazine and collectibles. This launch is being supported with TV commercials broadcasting nation wide on Nickelodeon, A3 and A3Neox. Their aim on doing other national launches across Europe soon. |
