Peanuts And Condor Airlines Support Charity Organisation In Germany

Copyright Promotions Licensing Group Germany - June 2010

Together we are strong

To celebrate the Peanuts’ 60th anniversary in 2010, Condor, one of Germany’s leading airlines, has launched a large-scale fundraising campaign to support the international charity organization “Luftfahrt ohne Grenzen e.V. - Wings of Help”. With their contribution, the official initiative of Peanuts licensing partners in Germany to support charity projects and to help children in need on the occasion of Charlie Brown’s birthday, gains further momentum.

With Condor, Peanuts has gained a dedicated partner to develop a large-scale licensing program in cooperation with CPLG Germany, the Peanuts’ licensing agency. Condor will support “Luftfahrt ohne Grenzen e.V. - Wings of Help” child relief projects throughout 2010 with a portion of their ticket sales and onboard shopping proceeds as well as numerous special events, including an auction of custom-painted model airplanes featuring Peanuts characters. All auction proceeds will be donated to the charity.

The flagship of each Condor fleet - B757, B767, and A320 - will feature eight Peanuts characters to promote the charity campaign and to put smiles on the faces of young and not-so-young air passengers. For all other airplanes, Snoopy and Woodstock will be incorporated into the official Condor logo. Peanuts characters will also be displayed prominently on the Condor website and be part of the in-flight entertainment and the onboard program, featured on all cups, napkins and much more.

“We are proud to work with a partner as enthusiastic as Condor,” said Gerold Kolenbrander, Managing Director of CPLG Germany. “When a traditional company freely incorporates another brand into its own corporate logo, it is not only paying a compliment to the importance and influence of Peanuts, but also paying tribute to the idea behind each relief operation: Together we are strong!”

Rainer Kroepke, Head of Marketing and Product Management of Condor, comments: “Peanuts and Condor support child relief projects of Luftfahrt ohne Grenzen: That’s the perfect combination of highly-emotional products, holiday flights, and popular characters for a good cause. As we are a family-friendly airline, children and families have always been a top priority for Condor. Now we are able to make children around the world happy by incorporating Snoopy, Charlie Brown, and their friends in this effort.”

The support of “Luftfahrt ohne Grenzen e. V. – Wings of Help” is only one of the airline company’s various social commitments. For more than seven years, the charity organization “Luftfahrt ohne Grenzen e. V. – Wings of Help” has been giving medical and operational assistance to international relief operations by providing airplanes, staff and expertise. Through its, work, the organization concentrates on helping children in need around the globe. Each penny donated goes to where help is most needed – without any deductions.