Spearmark International to Distribute Tech 4 Kids

BRANDORA Editorial Staff - July 2010

 
SpotLite & LiteForce Ranges

Spearmark Lighting, leading UK manufacturers of child safe lighting, have been awarded sole UK distribution rights for Tech 4 Kids innovative SpotLite and LiteForce ranges.

 

The SpotLite and LiteForce ranges consist of a number of unique and innovative licensed branded products to captivate and entertain young minds. This ranged include the Project A Sketch – a 4 in 1: image enlarger, image projector, sketching toy and flashlight all in one great compact design. Grab ‘n’ Glow – a 2 in 1 colour changing 3D character night light and flashlight combo. LanternLite – a battery powered lantern style night light which illuminates with a multi-coloured twinkling glow. And, the #1 selling MorphLite – a transforming flashlight that comes complete with a carabineer clip, ideal for hooking on school bags or belts. Available in either Ben 10 or Bakugan designs, each license has 3 cool MorphLites to collect.

Spearmark and Tech 4 Kids will also be working together to develop a number of the SpotLite and LiteForce products in existing Spearmark licenses. This will initially include the Grab ‘n’ Glow in BEN 10, Toy Story, Minnie Mouse and Disney Cars and the Lantern Lite in Toy Story and Disney Princess.

With the addition of Spearmark’s new range additions the SpotLite/LiteForce license portfolio will include some of the hottest kid’s properties around!

“Tech 4 Kids is a great range and we are very excited about its potential – all the products are fun, innovative and competitively priced and we are confident that they will sell extremely well” says Alex Bloom, commercial director at Spearmark.