Monkey Business in Brazil for Bang on the Door

BRANDORA Editorial Staff - November 2010

 
Bang on the Door add Monkey and Frog to the FABric Animals collection.

The two new bespoke characters requested by Brazilian stationery & cards licensee Tilibra will feature initially on Tilibra’s highly successful stationery range. Bang on the Door Managing Director Karen Duncan says, “We are always happy to work closely with Licensees and tap into opportunities and maximise the brand’s potential & Tilibra feel quite strongly that these animals will perform well for them in Brazil. We’ve always had the ability to cater to licensees’ individual needs and these new animals highlight the collaborative approach we have with our partners. The initial visuals are looking great and we are looking forward to seeing the new characters on stationery and particularly on cards – a new category in Brazil for us after Tilibra’s acquisition of greetings cards experts Grafon’s.”

Bang on the Door continues to enjoy great success in Brazil.

Globaal Shoes have produced a range of cool sneakers from Groovy Chick & Fairy Girl brands for late 2010 launch & are developing FABric Animals sneakers as a follow-up in early 2011 featuring Caterpillar, Giraffe, Penguin & Puppy.

Bags licensee Maxlog have also produced 4 beautiful ranges using FABric Animals, Groovy Chick & Make It Groovy. The ranges were launched at the recent Brazilian Back To School Fair. Moa have produced a range of groovy flip-flops using Groovy Chick, Pony Girls & Football Crazy.