Toei Animation Appoints Dic 2 As Licensing Broker In Italy For Love In rock´N´Roll Franchise

BRANDORA Editorial Staff - January 2011

 
Toei Animation has appointed DIC 2 as its broker to handle licensing in Italy for the TV series, Love in Rock’n’Roll.

As per the agreement, DIC 2 will handle Love in Rock’n’Roll for Italy, for merchandising rights except publishing.

With 42 episodes of 26 minutes, Love in Rock‘n‘Roll , also known with the alternative title, “Kiss me Licia” is a comedy dedicated to young adults target which was already a huge success in the 80’s in Italy!

Yakko helps at her father's restaurant during the day and goes to university in the evening. Recently, a boy is coming often to her restaurant. His name is Satomi and plays in a rock band called the Beehive. He likes Yakko a lot but can't dare tell her. One day, Yakko runs in a 5 year old boy called Hashizo and becomes friends with him. Hashizo's older brother Goh turns out to be the singer of the Beehive and Yakko likes him immediately. But Satomi declares his love for her and her heart stands on the edge between the two boys, with added trouble from her father who likes neither rock music nor musicians.

“We are very pleased to get DIC 2 as a new partner and we look forward to working with them on expanding the Love in Rock‘n’Roll property in this key region,” said Kanji Kazahaya, Managing Director of Toei Animation Europe SAS.

“We are very excited to partner Toei Animation in the relaunch of this very successful character of the ‘80s in Italy” said Douglas Mari, Managing Director of DIC 2 s.r.l.