BoxLunch Celebrates Strawberry Shortcake’s 45th Anniversary with a Retro-Inspired Capsule Collection

Commemorating the 45th anniversary of the sweet and adorable Strawberry Shortcake, fandom-first retailer BoxLunch is launching a 25-piece collection inspired by the titular doll’s original vintage look on February 12. Available online and in BoxLunch stores, the collection is the perfect, multi-generational purchase for those who grew up with Strawberry Shortcake or are fans of 80s/90s brands.

The product assortment, which includes apparel, home, novelty, auto, sleep, accessories, pins, bags, and jewelry, pays homage to the iconic character that has been bringing joy to audiences since its introduction in 1979.

This latest collection from BoxLunch exhibits an authentic dedication to the fandom, bringing a nostalgic yet contemporary design that will delight and excite fans of all ages. Designed with elegance and a bit of whimsy that captures the magic that Strawberry Shortcake has brought to so many, the newest collection will be an absolute must-have this season .

To stay notified of updates for the upcoming Strawberry Shortcake Collection, visit Boxlunch.com. To stay up-to-date with the latest products and trends, follow the retailer on Facebook, Instagram, and X at @BoxLunchGifts.

The Strawberry Shortcake Collection is available at Boxlunch.com and in BoxLunch stores.