McFarlane Toys Signs New Licensing Deal with Sega

McFarlane Toys, McFarlane Toys signed a new licensing agreement with Sega for its Atlus brand.

This collaboration signals a new chapter as McFarlane Toys broadens their collectibles line-up with Persona 3 Reload. Released in February of 2024, Persona 3 Reload became the fastest selling game in Atlus history, with over 1 million units sold worldwide in one week.

Crafted with meticulous attention to detail, the upcoming 7” scale action figures are designed to captivate fans and collectors alike. Boasting ultra-articulation, these figures capture the essence of the Persona 3 Reload video game characters, allowing fans to immerse themselves in dynamic play experiences.

The Persona 3 Reload action figures are slated for release in 2025 and will be available for purchase both online and at select retailers. Stay tuned for more updates and pre-order information as the launch date approaches.