Spin Master Announces New Consumer Products Agreements for Unicorn Academy
On the heels of the recent greenlight for Unicorn Academy Season Two on Netflix, extending the series into 2026, Spin Master, a leading global children’s entertainment company, unveils a new wave of license agreements for the fantasy-adventure franchise. The new CP deals extend across popular categories appealing to the highly engaged 6-9-year-old fans of the magic and mystery that defines Unicorn Academy.
New licensing agreements include:
- German-language audio rights with Sony Music Entertainment – Holiday 2024
- Collectible trading cards being brought to fans worldwide with Panini – Spring 2025
- In addition to Nosy Crow’s core book series, expect magazines, specialty activities and collectibles from Panini, Penguin Random House (Germany), Egmont, Redan & Lake Press in the UK, Europe and Australia – Spring 2025
- Craft and activity extensions with Make it Real in North America, Australia, New Zealand, Nordics and Benelux – Spring 2025
- Collaborations with some of Ravensburger’s most popular branded games in Europe – Fall 2025
- Kids electronics with VTECH in Europe, Australia and New Zealand – Fall 2025
Additionally, Spin Master has appointed new licensing agents internationally including:
- Planeta in partnership with Gulli, the French FTA Broadcaster
- WildBrain CPLG – expanded territory of CEE, Middle East and Asia, adding to Nordics, Iberia, Italy and Benelux
- Mediogen – Israel
- Leading regional agents Redibra, Tycoon and Mon – to help to grow Unicorn Academy’s presence in Mexico and LATAM
“Collaborating with these top-tier licensees, we will deliver extraordinary products that encapsulate the enchanting spirit and magic of the franchise in every detail, offering Unicorn Academy fans even more ways to connect with their favorite characters and stories,” said André Lake Mayer, Spin Master’s SVP Global Strategic Partnerships & Consumer Products.
The Netflix-original series first dropped in November 2023 followed by a second batch of episodes on June 27th alongside the debut of Spin Master’s Unicorn Academy toy collection that has been met with tremendous consumer response.
Quelle: Erstveröffentlichung dieses Artikels auf Licensing International.
