Unleash Your Inner Hero with Reebok x PJ MASKS' New Footwear Collection

Reebok, the iconic and irreverent sportswear brand, and Hasbro, a leading toy and game company, today unveiled the latest Reebok x PJ MASKS kids’ footwear collection based on the hit series. In its second collection together, kids can unmask their superpowers with dazzling light-up sneakers inspired by their favorite characters, including Catboy, Gekko and Owlette.

Known as the original superhero show for preschool children, “PJ Masks” has seen immense success since its initial premiere in 2015, quickly becoming a household favorite for families around the world. Based on the popular book series Les Pyjamasques, the show surrounds three young children who live normal lives by day and become a team of superheroes, also known as the PJ MASKS team, by night.​ When they put on their pajamas and activate their animal amulets, they turn into their alter egos before embarking on adventures that are filled with action. 

The latest Reebok x PJ MASKS light-up footwear collection celebrates the hit series and allows kids to unleash their inner superheroes with offerings that bring their favorite characters to life, including the Classic Leather Step N’ Flash ‘Catboy,’ Classic Leather Step N’ Flash ‘Gekko,’ Classic Leather Step N’ Flash ‘Owlette,’ and Classic Leather Step N’ Flash ‘Hero.’ Each silhouette features impact-activated and light-up side stripes and a heel clip detail paired with intricate design elements, along with custom sock liners that bring each character to life.

The latest Reebok x PJ MASKS kids’ footwear collection will be available on June 26th in toddler and preschool sizes, ranging from $55-$65 at Reebok.com and select retailers worldwide.