King Features Syndicate, a unit of Hearst and home to some of the world’s most beloved entertainment characters, today announced a series of new partnerships and deals for Popeye and Olive Oyl in China. The deals were brokered by Medialink, King Features’ licensing agent in China and Southeast Asia,
Heathside Trading Ltd. has entered into a Licensing Agreement with UBISOFT® to develop, market and sell officially a range of blind packed licensed RABBIDS® toys and collectibles through selected retail partners. The agreement was brokered by Kirsty Guthrie (KJG Ltd) for Heathside Ltd and Tinderbo
Gabby Goodwin invented GaBBY Bows, the first and only double-face double-snap barrette at the age of seven with her mom and has been inspiring and empowering girls with confidence to dream big since. The now 17-year-old CEO has partnered with Invisible Universe to create a line of hair accessories
Bulldog Licensing, one of the licensing industry’s leading agencies, has announced its plans for the Las Vegas Licensing Expo 2024*.Bulldog will again be promoting a show-stopping selection of brands, headlined by the world-renowned classic property Care Bears ™ , toy phenomenon Magic Mixies , th
The international licensing agency Brands with Influence (BWI) agrees a deal to represent worldwide merchandise and licensing rights for the new series STAN & GRAN. The animated series (52 x 11 mins) is being co-produced by Jellyfish Originals, Jollywise Media and Xentrix Studios and is due to premi
Yu-Gi-Oh! , the popular Japanese anime, manga and trading card game franchise and Sanrio®, the global lifestyle brand best known for pop culture icon Hello Kitty ®, announced today another global first – collaborating worldwide with McDonald’s on a new Happy Meal promotion that features instantly
Single mom-preneur Hailee Chapman and her 4-year-old CEO Wynnie have appointed The Brand Liaison to represent their unique children’s hair care brand, Wynnie Bynnie®. This innovative brand has already begun revolutionizing children’s HBA market with innovative products and a unique multi-tiered
Die Lizenz-Abteilung ist in vielen Unternehmen ein „Stand Alone“, das seine Prozesse selbst etablieren muss. In der Verwaltung von Lizenzen und in der Kommunikation mit Lizenznehmern besteht häufig noch eine Menge Optimierungspotenzial. Viele Probleme könnte ein schlagkräftiges CRM lösen. Doch was i
Licensing Expo, the world’s leading event dedicated to licensing, brand extension and collaborations, today announces an intimate fireside chat with 11:11 Media CEO and celebrity entrepreneur Paris Hilton alongside her co-founder and media veteran Bruce Gersh , moderated by licensing industry lea
When Jane Garner started a small specialist agency focused on public relations forthe licensing and broadcasting sectors a little over 20 years ago, she had been away from the industry for a few years. It was, however, a very welcome return to an industry she loved. Her contacts and knowledge enab
Leaf Trading Cards signed a exclusive licensing deal with Professional Bull Riders (PBR) for trading cards, revving a product dormant for more than two decades. The first sets of PBR trading cards, which will include riders’ autographs, are expected to be available to fans worldwide this summer at l
Aniplex of America, Inc. is unveiling an expansion of the Demon Slayer: Kimetsu no Yaiba franchise in 2024, introducing a wide array of new products and forging multiple new licensing and promotional partnerships, including direct-to-retail collaborations, as well as toy, apparel, gift accessories a