With Licensing Expo Virtual a mere week away, the licensing community's leading event is geared up to offer retailers, licensees, manufacturers, and IP owners an unmissable environment to learn, network, and strike deals…
Two legends collide for a delicious concoction as KOOL-AID and PUMA come together for an apologetically fun footwear and apparel collection…
Merchantwise Licensing is continuing its distribution partnership with Jasnor (Australia) on behalf of Magic Light Pictures which will see Australia’s leading distributor of toys and gifts continue as the master toy partner for award-winning brands…
WowWee®, a leading manufacturer of innovative consumer entertainment products and the makers of Fingerlings®, Got2Glow Fairy Finder™ and more, and Nickelodeon Digital Studios today announced a partnership…
Dr. Seuss Enterprises, a leading global children’s entertainment company, and tonies®, the original screen-free audio entertainment system for young children, announced today that they have signed an agreement to create a line-up of…
Etwa 70 cm Umfang und ein Gewicht von 450 Gramm: ein kleiner Ball mit großer Wirkung. Schon junge Fans brennen für ihre großen Stars. Um ihnen die Fußballwelt des FC Bayern München auch außerhalb des Stadions zugänglich zu machen, hat der Münchner Verein…
Spin Master Corp, a leading global entertainment company, today announced its Bakugan franchise will be the first-ever to premiere a full-length series episode on Roblox, the global online platform that brings millions of people together through shared experiences. Bakugan, the global battling franchise …
Don't miss the 2021 Licensing International Excellence Awards airing exclusively during Licensing Expo Virtual! 150+ star-studded finalists will compete across 22 categories for the brand licensing industry's most prestigious honor. Register today for Licensing Expo Virtual to see the 2021 Licensing …
MGM’s Licensing and Consumer Products Division today announced a new initiative, Legally Blonde Turns 21, to commemorate the beloved feature film’s 21st anniversary in 2022. In honor of the iconic first film’s milestone, MGM is building out a broad campaign with merchandising and interactive …
Concept One Accessories & The Pokémon Company International have teamed up to bring Pokémon luggage, travel accessories, headwear and more to multiple territories across North America. Launching Spring ’22 Pokémon luggage & travel accessories will be available throughout the US and Canada …
New professionals are entering the licensing industry every day but do you have the training program to prepare them for a career in the business? Licensing International's "Coursework for Licensing Studies" program is the industry's only training ground to become a Qualified Licensing Practitioner …
There is a truism that underlies our licensing business; simply put “Content Drives Commerce”. Regardless of where the content originates from; Art, Corporate Brands, Entertainment, Publishing, Sports, Toys... all licensed IP products and services are derived from content. From Nike’s swoosh …